Inside JUUL Labs — how the vaping giant hooked its users and became a $15 billion company
CNBC: JUUL looks like a sleek USB flash drive, its flavor pods are packed with nicotine and it is the latest trend in e-cigarettes. In the past year, San Francisco-based JUUL Labs has rapidly overtaken the U.S. e-cigarette market.
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Did JUUL Lure Teenagers and Get ‘Customers for Life’?
The New York Times: The e-cigarette company says it never sought teenage users, but the F.D.A. is investigating whether JUUL intentionally marketed its devices to youth.
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Teens Hooked by Vaping: FDA Weighing a Ban on Flavored e-Cigarette Liquids
USA Today: Teen vaping is at the tipping point before possible epidemic levels, federal officials and public health advocates agree, but they're feuding over how fast and far to go to rein in the booming electronic cigarette industry.
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JUUL To Launch A Bluetooth-locked Vape To Detect Underage Smokers In International Markets
Newsweek: Vape titan JUUL said the company will launch a Bluetooth-linked vape in some Western European countries and Israel to bar student smokers. The redesigned JUUL, initially designed to track former smokers’ nicotine intake, could verify a user’s age to prevent minors.
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JUUL Lawsuits Could Change e-Cigarette Marketing
Consumer Safety: Many of us grew up hearing that smoking cigarettes is bad for your health. They cause 80% to 90% of lung cancer cases, raise your blood pressure and increase your chances for developing heart disease.
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Users Sue JUUL For Addicting Them to Nicotine
WIRED Magazine: JUUL LABS, THE San Francisco-based e-cigarette company, is under pressure from parents, schools, public health advocates, lawmakers, and the Food and Drug Administration for its popularity with younger users, who have gravitated to JUUL’s discrete rechargeable vaping device.
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The Promise of Vaping and the Rise of JUUL
The New Yorker: If I get addicted to vaping,I thought, in March,I will always remember this Texas strip mall.I was walking out of a store called Smoke-N-Chill Novelties, in Southwest Austin, holding a receipt for $62.95 and two crisp, white shrink-wrapped boxes.
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